Success is no longer just about having a good location or a stylish property. It’s about strategic positioning - how your hotel is perceived in the minds of your ideal guests, and how clearly it stands apart from the competition…
Hotel pricing is no longer about setting a fixed rate and forgetting it. It’s a dynamic, data-driven process that adjusts to real-time demand, competition, and traveler behavior…
According to the article "Generated Demand vs. Demand Capture in the Hotel Industry", the hospitality industry often debates whether hotels can actively create demand or if they simply capture the existing demand more effectively than their competitors. While most hotels operate within the constraints of external factors, there are exceptions—hotels and tourism brands that have managed to shape demand rather than follow it…
Greece
Address: Athanasiou Kampeli 4, 71304, Heraklion Crete GreeceCyprus
Address: Lefkonos 22, 2nd floor, Strovolos, 2064, Nicosia Cyprus
